Process Selection

Tommy Hilfiger companys uses the type of product flow called batch flow. This product flow is characterized by production of the product in batches. The customer order process that Tommy chose to adapt is the make -to -stock order process. With this type of process there is a standard product line specified by the producer, not the customer. Products are fit to fulfill the customers needs and every operation is keyed to producing inventory in advance of actual demand in order to have proper products in stock. Tommy Hilfiger falls into the batch flow cell while in the process of characteristics matrix. This type of product flow allows the company to meet their customer’s needs.The factors influencing their process selection are the batch process in market condition, competition wise most of Tommy’s competitors are neck to neck in prices and trends but Tommy with its own signature style. Since Tommy uses the batch flow process capital is important as to financing their operations and their availability and cost of labor. Also technology plays a big part when producing product. In order to satisfy their customer’s need Tommy Hilfiger can adopt postponement into their mass customization method by allowing them to customize specific detailing for their customers’.